Mayers 1979a

Mayers, Marvin K. 1979a.The basic values: A model of cognitive styles for analyzing human behavior. Unpublished manuscript. Interest level: lay specialist.

Basic values model includes the following patterns of behavior:

• Time versus event
• Dichotomism versus holism
• Crisis versus noncrisis
• Vulnerability-as-strength versus vulnerability-as-weakness
• Thing or object as goal versus person as goal
• Prestige-as-achieved versus prestige-as-ascribed

Discusses these behaviors in the context of specific cultures and gives practical applications based on personal research. Also gives sample cultural problems to work through using the values model.

Presentation was very clear and complete. Applied model to many different areas (teaching, management, marital relationships, cross-cultural, and linguistic analysis).

Values model of cognitive styles is very insightful and valuable for cross-cultural work.

Application to literacy lies in understanding different learning styles. Cross-culturally and among different individuals, the basic values will be different.

• Bibliography module: Mayers 1979a
• In overview module: Bibliography (Literacy): M
• In modular book: Bibliography (Literacy), by Doris Gallemore, Trudi C. Hunt, Jeanne Swanson, and Stephen L. Walter
• In document collection: Reference materials
• In bookshelf: Literacy

This page is an extract from the LinguaLinks Library, Version 4.0, published on CD-ROM by SIL International, 1999. [Ordering information.]

Page content last modified: 28 June 1999

© 1999 SIL International