Reflections on identifying change-gates
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Statement of Responsibility:
Stark, John E
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Issue Date:
2008
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SIL Forum for Language Fieldwork 2008-010
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Abstract:
In 1995 Everrett Rogers wrote Diffusion of Innovations. This is a landmark work, ably reviewed online by Greg Orr. As this article was written from an African village, Orr’s work, which I have as a download, serves as the primary source of Roger’s ideas—how a cultural outsider seeking to introduce change can identify and cooperate with the cultural insiders who can best introduce change into their community.
Publication Status:
Published
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Entry Number:
7778